Client
Xfiber
What we delivered
Brand Identity
Art Direction
XFIBER® is a telecommunications company from the Dominican Republic, dedicated to offering internet and television services to homes and businesses through Fiber Optic technology. Located on the North Coast of the Dominican Republic, an area well known for its beaches.
As a company dedicated to technology, they sought to reflect their services in a simple and clear way without looking so obvious. So the first thing was to focus on their services, on the area where they are located and on the movement (similar elements between waves and fiber), which led us to create a pattern of ocean waves that later transform into fiber optics. In this way we managed to create a fresh, technological and coastal brand at the same time.
