Client
Gobps
What we delivered
Brand Identity
App Design
GOBPS® is a new project that will offer Government Ministers the possibility of monitoring the status of constructions throughout the national territory, by simply opening an application. GOBPS® is an independent proposal that seeks to increase the level of innovation in the Dominican government. If implemented, it will reduce the travel and lodging costs of thousands of supervisors, and will serve as a tool to make the construction work processes transparent.
Graphically and conceptually, we focused on developing a simple identity, playing with symbols that are familiar to us, such as the location icon and the eye, which when combined became our logo. Another important thing about the visual identity is the play of colors, where being a government entity, we decided to use the colors of the Dominican flag, but a little more saturated and modern.
Regarding the design of the App, we decided to play with a kind of LIVE-REMINDER, where users can see in real time what happened in each project at a national level.
